Microsoft Says Bye Bye Jerry
NEW YORK (RUSHPRNEWS) 9/19/2008--New York Times’ Stuart Elliot article yesterday discussed Microsoft’s 300 million dollar campaign to re-image and reposition itself after being “stereotyped” by Apple ads. Apple ads have long been using “I’m a PC” to compare Microsoft products to Apple. Microsoft’s new ad uses an engineer who states “Hello, I’m a PC and I’ve been made into a stereotype.
” This counterattack ad is not only thing Mic
Microsoft has Eva and Pharrell take Jerry’s spot.
Producer Pharrell Williams and actress Eva Longoria are set to replace Jerry Seinfeld in the new Microsoft ads, less than two weeks after Jerry’s ad debuted.
The Seinfeld actor, who appears in the computer software giant’s latest promos alongside Microsoft founder Bill Gates, was paid an estimated $10 million to endorse the brand. Jerry had two spots that were filmed: one featuring the pair chatting while out shoe shopping, and another showing the two talking at a blue collar family’s dinner tabl
I’m a PC (Microsoft Ad)
Microsoft are such tools. They spend hundreds of millions of dollars on ads and all that they can think of is trying to emulate the Apple - Get a Mac ads. No offense, but seeing that snatch, Eva Longoria or Pharrell -who’s a regular mac and iphone user, in a Microsoft commercial, doesn’t really have me rushing out for Vista and dumping my mac. Maybe I’m not the core demographic of typical ‘dimwit.’
And I guess it’s official - MS has dropped Seinfeld from its marketing ca
New PC Commercial Parodies Mac Commercial Making Fun of PC
So scrap that Seinfeld and Bill Gates team-up idea that none of the tech blogs liked: Windows already thought up a new tongue-in-cheek ad campaign airing tonight that would make Peggy Olson wet her knickers.
Introducing the PC guy from the Mac commercials. Sort of:
The commercial starts with a real-life Windows engineer who looks eerily similar to John Hodgman (the comedian who plays the role of “PC” in Apple’s commercials), saying “I’m a PC and I’ve been made into a stereotype.”
Microsoft Ditches Seinfeld For Pharrell Williams
SEATTLE (RUSHPRNEWS) 09/19/2008–N.E.R.D front man Pharrell Williams is set to join a list of celebrities involved in a new $300 million advertising campaign for Microsoft. According to reports, the change is due to consumer’s poor response to their previous campaign featuring comedian Jerry Seinfeld and Microsoft founder Bill Gates.
In one of the poorly received ads, Seinfeld and Gates are shown chit chatting while shopping for shoes. The other ad featured the pair engaged in conversation at
Microsoft Dumps Jerry Seinfeld for Pharrell and Eva Longoria
Less than a month ago, Microsoft announced that it had tapped comedian Jerry Seinfeld for its "hip" new Windows Vista ads (also featuring Microsoft chairman Bill Gates) that were going to finally stand up to Apple's wildly popular "I'm a Mac, I'm a PC" commercials. But now, the Wall Street Journal, which originally broke the story, reports that Windows is moving into "phase two" of their $300 million ad campaign—and the 54-year-old comic has gotten the boot.
Perhaps realiz
Pharrell Set To Take Part In Microsoft’s New Marketing Campaign
After only two weeks Microsoft will stop teasing you as the company begins the next phase of an ambitious — and risky — $300 million campaign intended to make over its tarnished image.
Mr. Gates makes a cameo appearance in the new Microsoft spots, along with celebrities like the actress Eva Longoria, the author Deepak Chopra and the singer Pharrell Williams. (Mr. Seinfeld is gone, at least for now.)
Full Story: NY Times
Related Posts:Pharrell Williams Teams Up With Louis Vuitton For A New Jewelry L
Eva Longoria, John Hodgman clone lead Seinfeld replacements at Microsoft [Advertising]
With Jerry Seinfeld gone, Microsoft's new ad campaign will become an aggressive response to Apple's Mac vs. PC ads, with actress Eva Longoria, singer Pharrell Williams, author Deepak Chopra and a slew of what the New York Times calls "everyday PC users, from scientists and fashion designers to shark hunters and teachers," proudly proclaiming "I'm a PC." In one ad, a Microsoft engineer who looks like John Hodgman, the actor who plays PC in Apple's commercials, will the commercial: "Hello, I’m a PC, and I
Pharrell Tapped For Microsoft Ad Campaign
Superstar producer Pharrell Williams will be featured in Microsoft’s latest advertisement campaign.
According to Allhiphop, the campaign is worth $300 million and will also feature Deepak Chopra and actress Eva Longoria.
Microsoft’s new campaign is called “Windows:Life Without Walls”.
This marks the second time that Pharrell and Microsoft have collaborated. Pharrell helped Microsoft launch Halo 3 in the UK.
Microsoft Launches Plan B, Er, Phase Two
A day after confirming the dumping of Mr. Seinfeld, Microsoft has rolled out phase two of their image-resuscitating campaign with a commercial dubbed "Pride," featuring avowed PC users attempting to reassert the self-esteem they lost through years of watching Apple's "I'm a Mac" ads.
Among those trying to make Microsoft cool: Tony and Eva Longoria Parker, a much-hyped John Hodgman lookalike, a pontificating Deepak Chopra, a stage-bound Pharrell Williams and, yes, Bill Gates.
And this time around, rather t
Microsoft Replaces Jerry Seinfeld with Pharrell Williams and Eva Longoria
Hip-hop star Pharrell Williams and actress Eva Longoria are to replace Jerry Seinfeld in a new Microsoft advertising campaign--less than two weeks after the comedian's commercial debuted on TV.
Microsoft Replace Jerry Seinfeld With Pharrell Williams & Eva Longoria.
Microsoft Replace Jerry Seinfeld With Pharrell Williams & Eva Longoria.
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Microsoft Replace Jerry Seinfeld With Pharrell Williams & Eva Longoria.
Microsoft Replace Jerry Seinfeld With Pharrell Williams & Eva Longoria.
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Eva Longoria, John Hodgman clone lead Seinfeld replacements at Microsoft
With Jerry Seinfeld gone, Microsoft's new ad campaign will become an aggressive response to Apple's Mac vs. PC ads, with actress Eva Longoria, singer Pharrell Williams, author Deepak Chopra and a slew of what the New York Times calls "everyday PC users, from scientists and fashion designers to shark hunters and teachers," proudly proclaiming "I'm a PC." In one ad, a Microsoft engineer who looks like John Hodgman, the actor who plays PC in Apple's commercials, will the commercial: "Hello, I’m a PC, and I
Move Over Jerry Seinfeld And Hello Eva Longoria And Pharrell Williams
I LOVE Jerry Seinfeld! Isn't Bebe enough for Eva?
Eva Longoria and Pharrell Williams have bumped Jerry out of his commercial spot with Microsoft despite the $10 million payout the computer giant paid the comedian. It's been less than two weeks after the comedian’s ad debuted on TV.
But the ads are to be pulled in favor of a new campaign fronted by Williams, Longoria and author Deepak Chopra.
Is Jerry losing his touch? Microsoft doesn't want you to think so. A rep put out a statement that the line
I’m a PC New Microsoft Ads
The new Microsoft ads called I’m a PC are far and above better than the Bill Gates and Jerry Seinfeld ads they just nixed. Now, if Jerry had been a robot, and he could fly and transform, for real, then that would made a great commercial. At the end Jerry could have said "I’m a [...]
Seinfeld, Gates yield stage to real Windows users
(AP)
AP - TV viewers can return to their favorite programs without fear of seeing Bill Gates shaking his tushie now that Microsoft Corp. has retired a bizarre two-week-old ad campaign featuring the software giant's chairman with comedian Jerry Seinfeld.
Seinfeld, Gates yield stage to real Windows users
SEATTLE - TV viewers can return to their favorite programs without fear of seeing Bill Gates shaking his tushie now that Microsoft Corp. has retired a bizarre two-week-old ad campaign featuring the software giant's chairman with comedian Jerry Seinfeld.
In this May 27, 2008 file photo, comedian Jerry Seinfeld attends the premiere of "Sex and the City" at Radio City Music Hall in New York. (AP Photo/Evan Agostini, file)
Bloggers and online
Seinfeld, Gates yield stage to real Windows users
TV viewers can return to their favorite programs without fear of seeing Bill Gates shaking his tushie now that Microsoft Corp. has retired a bizarre two-week-old ad campaign featuring the software giant's chairman with comedian Jerry Seinfeld.
Seinfeld, Gates yield stage to real Windows users
TV viewers can return to their favorite programs without fear of seeing Bill Gates shaking his tushie now that Microsoft Corp. has retired a bizarre two-week-old ad campaign featuring the software giant's chairman with comedian Jerry Seinfeld.
Seinfeld, Gates yield stage to real Windows users
AP - TV viewers can return to their favorite programs without fear of seeing Bill Gates shaking his tushie now that Microsoft Corp. has retired a bizarre two-week-old ad campaign featuring the software giant's chairman with comedian Jerry Seinfeld.
Microsoft Tears Down the Walls for a Better View
REDMOND, Wash. (RUSHPRNEWS) Sept. 19, 2008 — For the past two weeks, millions of people have watched the series of Bill Gates and Jerry Seinfeld television ads with the Windows logo at the end and wondered: “What’s next?”
Today, Microsoft answers that question with the next phase of a multi-year, multi-million dollar Windows marketing effort designed to reconnect with consumers. And tonight, the Bill-and-Jerry “teaser” ads give way to a new series of television ads that celebrate the diver
Gates, Seinfeld Funnier Second Time Around
NEW YORK (AdAge.com) -- In the latest Microsoft ad out of Crispin Porter & Bogusky, Bill Gates and Jerry Seinfeld try to blend in.
An extended version of the new commercial, which is called 'New Family' and broke last night on CBS during 'Big Brother,' is already being passed around on the web.
In the ad, the pair is trying to reconnect with "real people," living with a, well, more quirky than typical American family. The campaign's latest installment prompts more laughs than the first and, aga
Jerry Seinfeld is out. Deepak Chopra is in for the Microsoft ads
Microsoft has axed Jerry Seinfeld from its $300 million ad campaign to spruce up Windows Vista's image just two weeks since the first ad aired, and roped in a host of celebrities, including author Deepak Chopra.
economictimes.indiatimes.com
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Microsoft Denies Jerry Seinfeld Ads Were Pulled
Computer giant Microsoft has denied reports they pulled their advertising campaign, starring Jerry Seinfeld and Bill Gates, off the air early following heavy criticism.
The commercials, which only debuted two weeks ago, were reportedly designed to counteract Apple’s ongoing marketing strategy by using the funnyman and the Microsoft chief in two advertisements.
Frank Shaw from Microsoft explained, “All along we said we were having a teaser campaign. We’re getting ready to start the seco